PPC Campaign Builder

Create comprehensive PPC campaigns with targeted keywords, ad groups, and optimized structure for maximum performance.

PPC Campaign Builder

What This Tool Does

Generate professional Amazon PPC campaigns with proper structure, naming conventions, and targeting. Creates bulk upload files ready for Amazon Seller Central.

Multiple campaign types (Auto, Manual, Product)
Professional naming conventions
Bid range optimization strategies
Search term isolation for better control

How To Use

1
Campaign Details: Set your campaign naming structure and start date
2
Add SKUs: Enter your product SKUs (one per line or comma-separated)
3
Bid Strategy: Choose your bidding approach (Low Bid for profitability, Competitive for visibility)
4
Isolation: Enable to prevent keyword overlap using 3-way logic
5
Campaign Types: Select which types to generate and configure each one
6
Generate: Click to download your Excel file

Upload to Amazon: advertising.amazon.com/bulksheet/HomePage

Step 1Campaign Details

Ad Type

Start Date

Campaign Name Structure

Use placeholders: [SKU], [BID RANGE], [MATCH TYPE]

Step 2Product SKUs

SKUs

Enter one SKU per line or separate with commas

Step 3Bid & Targeting Settings

Bid Ranges

Search Term Isolation

Step 4Campaign Types

Select Campaign Types to Generate

Step 5Configure Campaign Types

Keywords

Budget ($)

Starting Bid ($)

Placement Modifiers

Product Page %

Top of Search %

Rest of Search %

Bidding Strategy

Negative Targets

Negative Exact

Negative Phrase

Step 6Generate Campaigns

Required to generate campaigns:

- Add at least one SKU
- Configure keywords/targets for selected campaign types

Downloads an XLSX file ready for Amazon Seller Central

PPC Campaign Builder

Create comprehensive PPC campaigns with targeted keywords, ad groups, and optimized structure for maximum performance.