Placement Efficiency Analyser

What This Tool Does

Provides comprehensive analysis of ad placement performance across Top of Search, Product Pages, and Rest of Search positions to identify which placements are most effective for your campaigns.

• -Summary and detailed placement performance analysis
• -Key metrics tracking (ACOS, ROAS, CTR, CPC, CVR)
• -Campaign-level and placement-level insights
• -Advanced filtering and sortable data tables

How To Use

• 1.
  Navigate to Amazon Ads Console

  • • Go to advertising.amazon.com/bulksheet/HomePage
• 2.
  Select Date Range

  • • Choose a 60-day date range for comprehensive data
• 3.
  Include Data Types

  • • Include Placement Data
  • • Sponsored Products Data
  • • Sponsored Brands Data
  • • Sponsored Display Data
• 4.
  Download and Upload

  • • File will download as XLSX format
  • • Upload the downloaded file below