Match Type Efficiency Analyser

What This Tool Does

Analyze keyword and product targeting performance across different match types for Amazon Ads campaigns. Compare Exact, Phrase, Broad performance and optimize targeting strategies for maximum efficiency.

• -Match Type Efficiency: Compare Exact, Phrase, Broad performance
• -Product Targeting: Analyze ASIN, Category targeting effectiveness
• -Brand Analysis: Separate branded vs non-branded performance
• -Ad Type Comparison: SP, SB, SD performance across match types

How To Use

• 1.
  Enter brands: optionally input your brand names for branded vs non-branded analysis
• 2.
  Upload file: import your Amazon Bulk Operations file (.xlsx format)
• 3.
  Auto-analysis: tool categorizes match types and calculates efficiency metrics
• 4.
  Review insights: examine performance breakdown by match type and ad type
• 5.
  Download report: export detailed analysis for campaign optimization