Graduation Finder
Identify high-performing search terms ready to graduate from broad match to exact match keywords for better control and efficiency.
Graduation Finder
What This Tool Does
Identifies high-performing search terms from auto and broad match campaigns that should be 'graduated' to dedicated manual targeting for better control, performance optimization, and cannibalization prevention.
- -Performance-based search term analysis and identification
- -Customizable graduation criteria and thresholds
- -Multi-match type targeting and bulk operations generation
- -Campaign control optimization and isolation strategies
- -ACOS-based filtering and conversion rate analysis
- -Detailed graduation reports with performance metrics
How To Use
- 1.Download your bulk operations file from Amazon Ads
- 2.Upload the Excel file with search term performance data
- 3.Set graduation criteria (minimum clicks, orders, max ACOS)
- 4.Review and select high-performing graduation candidates
- 5.Choose target ad groups and match types
- 6.Download bulk operations file for keyword creation
Select Ad Type & Set Graduation Criteria
Select Ad Type
Graduation Criteria
Step 1Upload File
Amazon Bulk Operations File
Click to upload Excel file
Step 2Graduation Candidates
Upload a bulk operations file and click "Find Graduation Candidates" to identify high-performing search terms.
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